Project managing your workout

Project managing your workout

I read a long time ago that the most important activity in working out (training) is documenting efforts and measuring results. By far, this outweighs diet, workout regimen, or gym equipment. Simply because, measurement activates us to become more mindful, and thus, not only make better decisions about our workouts but better decisions throughout the…

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Brick by Brick: Inside Lego

Brick by Brick: Inside Lego

Short but packed with valuable data and wisdom, I watched Bloomberg’s Brick by Brick: Inside Lego (available on Netflix) three times this week. Why three times? For one, I absolutely love lego. After the second time, I thought I should record some of the finer points for later reference. Below you’ll find my notes from…

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No email policy

No email policy

The policy Don’t check emails until a 11:30am. Emails are the bane of productivity Emails provide an easy magical doorway to the land of Sans Focus. Emails are distracting, giving the illusion of working hard, ensuring you don’t meet your goals for the day. Our Creative Director, Lannie, has been preaching for a no-email policy for years now. As of late,…

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Branding: What’s in a name?

Branding: What’s in a name?

“What’s in a name? That which we call a rose, By any other name would [not] smell as sweet. – Romeo, Romeo & Juliet, Shakespeare Reality vs perception Shakespeare’s Romeo got it wrong. A rose does not smell as sweet by another name. Our brains are not just recording devices capturing our experiences, but rather…

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Case study: Re-branding the potato

Case study: Re-branding the potato

Market opportunity In the late 18th century, Frederick the Great, of Prussia realized the potential of potatoes to feed his people and his army. The volatility of wheat crops posed a threat to the market and to the people of Prussia. By adopting potatoes, Prussia would decrease the chance of famine and overcome their reliance…

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Setting daily priorities

Setting daily priorities

You already know that setting daily priorities is key to accomplishing long term goals. Yet, you find yourself jumping into work and rushing to deal with ‘important’ crap before doing so, only to find at the end of the day, you did not set your priorities. Why is this? It’s most likely because your subconscious…

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Mental systems: Staying positive

Mental systems: Staying positive

If you’re like me, you have a lot on your plate and sometimes you are guilty for neglecting to have those conversations with yourself. Leaving things to figure themselves out is a recipe for future misery. Feelings of uncertainty, frustration, and even anxiety are waiting a few feet away. Reminder system Here’s what I do…

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